Branding Course in Nigeria - Creating & Managing your Corporate Brand

Our accredited Branding Course in Nigeria, endorsed by the Knowledge and Human Development Authority (KHDA), equips marketing professionals with practical skills. From beginners to experts, navigate the dynamic branding landscape, shaping successful strategies and visual identities. Enhance company value, foster customer loyalty, and emerge as a proficient Brand Manager through our 30-hour program.

Accredited By

  • 30 Hours Training
  • Online / Classroom / Onsite
  • 24 Feb, 2024 / 25 Feb, 2024
  • Additional Program Dates
  • 100K+ Happy Students

(600+ Google Reviews)

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What is The Branding Course in Nigeria All About?

The Branding Course in Nigeria equips professionals to create, oversee, and establish successful brands. It focuses on brand management principles such as equity, loyalty, and recognition, covering market research, sales data analysis, and custom campaign design through practical exercises and real-world examples of renowned brand stories.

Why is The Branding Course in Nigeria Important?

The Branding course in Nigeria holds significance for careers in marketing, branding, product development, strategy, and innovation. Professionals gain expertise in market research, sales data analysis, and crafting impactful brand campaigns. This proficiency enhances customer satisfaction and elevates overall brand perception, making the course invaluable.

How Does a Branding Course in Nigeria Help You Get Hired by Companies?

Completing a Branding course in Nigeria equips you with essential skills like effective communication, creativity, and data analysis. Employers seek these abilities to stay attuned to market trends, ensuring appealing products and services. Your contribution to business growth, customer loyalty, and brand awareness enhances your value to potential employers.

Industry Trends


In Nigeria's dynamic brand management landscape, the rising trends of digitalisation, sustainability, and personalisation create a demand for skilled professionals. Opportunities lie in strategic adaptation, making a Branding course in Nigeria essential for navigating evolving industry processes.

Market trends

The Branding course in Nigeria aligns with the 5.8% CAGR in global branding agency demand from 2023-2030. Skilled brand managers are essential, offering lucrative career opportunities in brand creation and management.

Salary Trends

Brand managers in Nigeria earn an average of 6,768,400 NGN annually, with salaries ranging from 3,118,900 NGN to 10,762,500 NGN. Undertaking a branding course can unlock lucrative opportunities based on location, industry, and experience.

Demand & Opportunities


Enrolling in a Branding course in Nigeria offers diverse career prospects, showcasing candidates' multitasking and innovation skills for brand growth. Certification opens doors to lucrative roles across industries, proving a valuable investment.

A few of the most popular Brand Management jobs available in Nigeria are as follows:

  1. Brand Manager
  2. Advertising Executive
  3. Digital Marketing Strategist
  4. Public Relations Officer
  5. Marketing Specialist
  6. Market Research Analyst

Course Outcome


Successful completion of the Branding course in Nigeria will help you in the following ways:

  • Understand diverse brand architectures for effective positioning in Nigeria
  • Learn to create impactful names, logos, and slogans for a strong brand presence
  • Evaluate and respond to brand metrics for sustained success
  • Plan and execute impactful internal and external brand launches in Nigeria
  • Empower staff to embody the brand, creating vital connections with Nigerian consumers

Course Module


  • Introduction
  • Brands, Branding, Brand-building
  • Popular Brands & Why They Stand Out
  • Introduction to Mission Statement
  • Examples of Good Mission Statements
  • Hands-on Exercise to Create Mission Statement for a Product of Choice
  • Introduction to Brand Components
  • Brand Components: Style & Attitude
  • Hands-on Exercise
  • Basics of Graphic Design
  • Concepts: Image Perception, Color Spectrum Analysis, Fonts, etc
  • Introduction to Famous Brand Designs & Logos
  • Quiz
  • Introduction
  • Checklists to Successfully Launch Your Brand
  • Introduction
  • What is a Balanced Scorecard
  • Brand Evaluation Using Balanced Scorecard
  • Hands-on Exercise
  • Introduction
  • Refreshing, Re-launching a Brand, & re-branding
  • Case Study
  • Discussion on Branding Processes
  • Identifying a Product’s Features, Values, and Benefits
  • Various Brand Architecture & Processes
  • Introduction to Brand Positioning
  • Introduction and In-depth Analysis of Positioning Statement
  • Hands-on Exercise Creating a Positioning Statement
  • Recap
  • Elements of a Successful Brand Name & Slogan
  • Famous Brands, Slogans, & Taglines
  • Defining & Developing Brand Name & Slogan
  • Hands-on Practice
  • Introduction
  • Turning Your Employees into Brand Ambassadors
  • Easy Ways to Connect with Customers
  • Introduction to SWOT Analysis
  • Basics of Brand Evaluation
  • Tools for Brand Analysis: Strengths, Weaknesses, Opportunities, Threats
  • Introduction to Middleton’s Brand Matrix
  • Introduction
  • Interpreting Brand Evaluation Results
  • Common Signs of Brand Trouble

Program Dates


24 Feb
  • 02:00 PM
  • Sat
  • Online Live
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25 Feb
  • 09:30 AM
  • Sun
  • Classroom
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Expert Instructors & Teaching Methods


Farida, a seasoned digital marketing trainer, excels in crafting content strategies aligned with business objectives, and optimizing campaign performance. With extensive experience in sales, marketing, and operations, she formulates 360-degree marketing strategies, driving company visibility and qualified traffic.

Her track record includes impactful campaigns, robust internet marketing, and SEO strategies. Farida leads online marketing initiatives, leveraging activities such as keyword research, link building, content marketing, PPC advertising, social media, and email campaigns. Taking hands-on ownership of social media performance, Farida integrates platforms with analytical tools like Google Analytics. She focuses on optimizing SEM paid app and social media campaigns, exploring new avenues for brand growth.

Farida's expertise extends to building brand awareness within the digital space, and implementing creative best practices. Comprehensive reporting covers digital marketing campaigns across platforms, including social, Google, and DV360. She structures campaigns based on KPIs, meticulously trafficking and collaborating with content teams for engaging content.

Core Competencies

  • ⦾Performance Marketing 
  • ⦾Media Planning & Buying
  • ⦾Social Media Marketing
  • ⦾Optimizing PPC/CPC/ CPL/ CPS Campaigns 
  • ⦾Campaign Analyzing 
  • ⦾Keyword Research
  • ⦾Analyzing Consumer Journey Funnel 
  • ⦾Content Strategy 
  • ⦾E-Commerce Marketing 
  • ⦾Campaign Optimization & Analysis 
  • ⦾Search Engine Marketing Optimization 
  • ⦾Growth Strategy 

 

 

Professional Skills

 

  • ⦾Google Analytics
  • ⦾Appsflyer  
  • ⦾META Business suite 
  • ⦾Semrush 
  • ⦾TUNE 
  • ⦾Similar Web 
  • ⦾Sprout Social 
  • ⦾Brand watch 

 

Professional & Academic Background

 

  • ⦾Post-Graduation Digital Marketing - The DMTI, Mumbai
  • ⦾Bachelors in Media Studies - Symbiosis Institute of Media & Communications (Pune, India)
  • ⦾Our Own English High School, Dubai

Ms. Farida

Why Count on Learners Point?


Being the leading provider of the Branding Course in Nigeria, at Learners Point we help professionals master the necessary skill sets to successfully become a brand management expert.

Following are the USPs our Branding Course offers you:

  • We look at real-world scenarios organisations face and formulate the best Branding - Creating and Managing your Corporate Brand Course evaluating practical requirements
  • Our practical case studies give you a reality check about what is expected of you while delivering in a demanding environment
  • Our bespoke Branding - Creating and Managing your Corporate Brand Course also equips you with hands-on experience by offering assignments related to the actual work environment
  • Apart from organising group sessions, we also offer a guided learning experience to enhance the quality of our Branding - Creating and Managing your Corporate Brand Course
  • We also take a discrete approach to career guidance so that one can be successfully placed as a professional

Learners Experience


"The Branding course at Learners Point Academy was instrumental in helping me elevate my boutique's brand. The practical tips and tools provided were immediately applicable, resulting in increased customer engagement. Truly transformative!"

Ifeoma Nwachukwu

Small Business Owner

"As a sales professional, understanding the intricacies of branding has significantly enhanced my ability to communicate our value proposition effectively. Learners Point Academy's course is comprehensive and well-paced."

Ahmed Ibrahim

Head of Sales

"Learners Point Academy's Branding course transformed the way we approach design and brand communication. The instructors were top-notch, and the real-world case studies provided a practical edge. A fantastic investment for any creative professional."

 

Ngozi Onwuka

Creative Director

"The Branding course at Learners Point Academy exceeded my expectations. The practical approach and industry-relevant content have given our brand a fresh perspective. This course is a must for any business leader."

Chijioke Okoro

CEO

"Enrolling in the Branding course at Learners Point Academy was a game-changer for our marketing team. The insights gained were invaluable, and we've seen a noticeable improvement in our brand strategy. Highly recommended!"

Funmi Adeyemi

Marketing Manager

Our Graduates


Our graduates are from big companies, small, companies, they are founders, career changers and life long learners. Join us and meet your tribe!

FAQs on Branding Course in Nigeria

Selecting our Branding course in Nigeria stands out as it exclusively equips professionals with the precise skills required by the Nigerian industry for effective brand management.

The Branding Course in Nigeria is delivered in two languages; Arabic and English.

The Branding course in Nigeria stands out from generic programs by being tailored to Nigerian market needs, providing insights and strategies relevant to the local business landscape.

At Learners Point, if a participant doesn’t wish to proceed with the Branding Course in Nigeria after the registration due to any reason, he or she is eligible for a 100% refund. However, the refund will be issued only if we are notified in writing within 2 days from the registration date. The refund will be processed within 4 weeks from the day of exit.

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