logo
Courses
    logo
  • Courses
  • Corporate Training
  • Testimonials
logo

Address

Suite 610 - The Business Center, Opp to Burjuman Centre, Adjacent to Burjuman Metro Station Exit 4, Khalid Bin Walid Street. P.O.Box: 94743 Dubai, UAE

Quick Links

  • About Us
  • Blog
  • Corporate Training
  • Contact Us
  • LP Talks
  • Student Login
  • Privacy Policy
  • Terms and Conditions
  • Refund Policy
  • Pay Now

Contact us

  • info@learnerspoint.org
  • +971 (04) 4038000
  • 800SKILL(75455)
  • +1 347 637 6133
  • +44 20 4524 4199
  • +966112036111
  • +91 97462 22034
  • +971566335515

Stay connected

Privacy Policy

Digital Marketing Course in Nigeria

Master Digital Marketing fundamentals & strategy

36-Hour comprehensive training

Hands-on projects & industry certifications

Test marketing scenarios in Automation Sandbox

Master marketing capabilities with applied AI tools

Coached by experienced Digital Marketing experts

Overall ratings by our students

Upcoming sessions

Ms. Farida

Farida, a seasoned digital marketing trainer, excels in crafting content strategies aligned with business objectives, and optimizing campaign performance. With extensive experience in sales, marketing, and operations, she formulates 360-degree marketing strategies, driving company visibility and qualified traffic.

Her track record includes impactful campaigns, robust internet marketing, and SEO strategies. Farida leads online marketing initiatives, leveraging activities such as keyword research, link building, content marketing, PPC advertising, social media, and email campaigns. Taking hands-on ownership of social media performance, Farida integrates platforms with analytical tools like Google Analytics. She focuses on optimizing SEM paid app and social media campaigns, exploring new avenues for brand growth.

Farida's expertise extends to building brand awareness within the digital space, and implementing creative best practices. Comprehensive reporting covers digital marketing campaigns across platforms, including social, Google, and DV360. She structures campaigns based on KPIs, meticulously trafficking and collaborating with content teams for engaging content.

Core Competencies:

  • Performance Marketing
  • Media Planning
  • Social Media Marketing
  • Optimizing PPC/CPC/ CPL/ CPS Campaigns
  • Campaign Analyzing
  • Keyword Research
  • Analyzing Consumer Journey Funnel
  • Content Strategy
  • E-Commerce Marketing
  • Campaign Optimization & Analysis
  • Search Engine Marketing Optimization
  • Growth Strategy

Professional Qualifications:

  • Google Analytics
  • Appsflyer
  • META Business Suite
  • Semrush
  • TUNE
  • Similar Web
  • Sprout Social
  • Brandwatch
  • Post-Graduation in Digital Marketing, The DMTI, Mumbai
  • Bachelor's in Media Studies, Symbiosis Institute of Media & Communications, Pune Our Own English High School, Dubai
Ms. Farida

Ms. Thavi

Ms. Thavi is a top-tier performance marketing expert, recognized globally as part of the top 3% of marketers. She brings her expertise to Learners Point Academy, delivering high-impact training in digital marketing, social media marketing, and e-commerce.

Ms. Thavi is the founder of a mar-tech company and a certified Google Ads and Facebook Ads expert. She offers practical insights drawn from years of experience. With accolades including the 25 Under 25 Award by Entrepreneurs Today and the Iconic Women Creating a Better World for All by the Women Economic Forum, she ensures learners are prepared for the competitive world of digital marketing.

Ms. Thavi’s teaching style is hands-on and results-driven, focusing on real-world applications like performance marketing, media planning, and conversion rate optimization (CRO). Her approach helps learners quickly become proficient, empowering them to implement successful marketing strategies in today’s digital landscape.

Core Competencies:

  • Google Ads
  • Facebook Ads
  • LinkedIn Ads
  • Performance Marketing
  • Digital Marketing
  • Analytics
  • Heat maps
  • CRO
  • SEM
  • A/B Testing
  • Media Planning & Budgeting
  • Entrepreneurship

Professional Qualifications:

  • City Chair for Brand Creation & Marketing G100: Mission Million
  • Founder, True North Marketing
  • Member, Dubai Business Women Council (DBWC)
  • Consulting Specialist in Performance Marketing & Social Media
  • Certified Paid Social Specialist (Top 3% Uplers)
  • Head of Marketing, The CAD Co.
  • Senior Executive, Social Media Marketing, Blob Media LLP
  • Digital Marketing Executive, School of Digital Marketing -Social Media and Operations Intern, Bozorr
  • Advanced Performance Marketing Mentorship Program – Growth School
  • Advanced Digital Marketing Diploma (ADMD), Soft pro DMTI
  • The Fundamentals of Digital Marketing – Google Digital Garage
  • Social Media Marketing – HubSpot Academy
  • Performance Marketing – Advanced Course, Young Urban Project
Ms. Thavi

Melroy

With over 15 years of industry experience, Melroy is an accomplished Digital Marketing Consultant and Trainer, driving digital transformation across various industries in the UAE and India. He is a passionate educator and practitioner specialising in SEO, Google Ads, E-commerce optimisation, Social Media Marketing, and Conversion Rate Optimisation.

Melroy has trained over 1,000 professionals and collaborated with 50+ brands across retail, hospitality, healthcare, and services sectors. He has been consistently delivering measurable growth in website traffic, online visibility, and conversion rates. Melroy has helped clients rank for 100+ competitive keywords on Google & boosted traffic by 20%+ in under 6 months for multiple websites. His approach blends hands-on strategy with next-generation tools like SEMrush, Ahrefs, SEO SpyGlass and Google Analytics.

At Learners Point, Melroy is leading a wide range of digital marketing disciplines. His training extends to research and analysis, lead generation, mobile marketing, email marketing, web analytics and online reputation building. Melroy’s expertise also lies in e-commerce management, including inventory optimisation, branding, and digital marketing strategies. He focuses on traditional marketing techniques, website content marketing, media buying and advertising, offering students a complete knowledge base for success in the dynamic field of digital marketing.

Core Competencies

  • Search Engine Optimisation (SEO) & Google Ranking Strategy
  • Google Ads / PPC Campaigns (Search, Display, Video)
  • Web & E-commerce Analytics (GA4, Conversion Funnels)
  • Social Media Marketing & Paid Campaigns (Meta, LinkedIn)
  • Email Marketing & Automation
  • Landing Page Optimisation & UX for Conversions
  • Digital Strategy Consulting
  • Website Content & Conversion Rate Optimisation Strategy
  • Programmatic Advertising & Media Buying
  • Retail & E-commerce Marketing (Shopify, WooCommerce)

Professional Qualification

  • FZE Co-Founder – Emirates Business Solutions, Dubai, UAE
  • Head of Marketing Communications – Tavola Trading, Dubai, UAE
  • General Manager, Marketing Services – Booksplus, Dubai, UAE
  • Business Head, E-city Entertainment – Essel Group, India
  • Vice President, Marketing – India Book Distributors (Bombay) Ltd., India
  • General Manager, Marketing Services – India Book Distributors Ltd., India
  • Manager, Corporate Communications – India Book Distributors Ltd., India
  • Copywriter – Roots Communications Pvt. Ltd., India
Melroy

Related courses

Curriculum

  • Inbound and Outbound Strategies
  • Traditional vs. Digital Marketing
  • Digital Channels
  • Audience Research
  • Competitive Research
  • Industry Research
  • SMART Objectives
  • Social Listening
  • The Buyer Journey
  • AI in Digital Marketing
  • Overview of AI and its impact on marketing strategies
  • AI tools for customer segmentation and targeting
  • Research & planning for Predictive analytics for customer behavior
  • Content Alignment
  • Community Management
  • Content Strategy and Planning
  • Content Management Systems
  • Content Audits
  • Content Calendar
  • Consumer Profiles
  • Content Formats
  • Content Seeding
  • Content Marketing Metrics
  • AI in Content Marketing
  • AI-driven content creation tools (e.g., GPT models)
  • Personalization algorithms for tailored content delivery
  • AI for analyzing content performance and SEO optimization
  • Key Terminology
  • Social Media Platforms
  • The Benefits of Social Media Marketing
  • Social Media Metrics
  • Tools and Analysis
  • AI in Social Media Marketing
  • AI analytics for social media performance reporting
  • Chatbots for customer interaction and engagement
  • Sentiment analysis tools for brand monitoring
  • Community Techniques and Best Practice
  • Storytelling
  • Video
  • Campaign Setup
  • Campaign Management
  • The SEO Landscape Today
  • SEO and Personalization
  • SEO and Localization
  • The Impact and Uses of Social Media in SEO
  • How Search Engines Work
  • Keyword Analysis
  • On-page and Technical SEO
  • Off-page SEO
  • Algorithm Updates
  • The Use and Purpose of Inbound Links
  • AI in SEO
  • AI tools for keyword research and content recommendations
  • Machine learning for predicting search engine ranking changes
  • Natural language processing (NLP) for content optimization
  • The Process of PPC
  • PPC Campaign Setup
  • PPC Campaign Management
  • Targeting in PPC
  • Smart Bidding & Bidding Strategies
  • Keyword Planner
  • Setting Up and Managing Extensions
  • Landing Pages and PPC
  • Audience Lists in PPC
  • Match Types in PPC
  • Conversion Tracking in PPC
  • PPC Reporting
  • AI tools for creating creatives & ad copy optimization
  • Key Concepts, Benefits, and Value
  • Key Advertising Platforms
  • YouTube Channel Setup
  • Video Best Practices
  • Ad Buying Mechanisms
  • Google Display Network Types - Google Display &
  • Social Media Paid ADS
  • Targeting Types
  • Audience Targeting
  • Contextual Targeting
  • Ad Formats and Sizes
  • Responsive and Non-Responsive Ads
  • Cross-Channel Ad Linking
  • Remarketing
  • Bidding Strategies
  • Measurement and Optimization
  • AI in setting up campaign
  • Key Concepts in Email Marketing
  • Frameworks for Email Marketing
  • Planning an Email Marketing Campaign
  • Email Marketing and Sales Integration
  • Email Writing and Design
  • Database Management
  • Tools and Tactics in Email Marketing
  • Creating Effective Email Marketing Campaigns
  • Gateway Pages and Data Capture
  • Digital Sales Messaging
  • Positioning
  • Testing and Optimization
  • Marketing Automation
  • AI in Email Marketing
  • AI for personalizing email content and timing
  • Intelligent segmentation based on user behavior
  • Automated A/B testing for optimizing email campaigns
  • Design Principles and Website Copy
  • Mobile First Design
  • SEO and UX
  • Best Practice in UX Design
  • UX and UI Design, Benefits, and Principles
  • A/B Testing
  • User Testing Panels
  • Key Optimization Performance Factors
  • Implementing Optimization
  • Website Monitoring
  • Evaluation Tools
  • AI in Website Optimization
  • AI for user experience testing and heatmap analysis
  • Personalization engines for dynamic website content
  • AI tools for continuous performance monitoring and improvement
  • Web Analytics Fundamentals
  • Reporting Terminology
  • Benefits and Limitations
  • Account Setup
  • Campaign Types
  • Audience Acquisition
  • Settings and Filters
  • Goals, Funnels, and Trends
  • Linking Google Analytics with Other Tools
  • Events and Conversion Reports
  • Tracking Code Implementation
  • Multi-Channel Reporting
  • Custom Reporting, Annotations, Custom Segments
  • AI in Analytics
  • Predictive analytics for forecasting user behavior
  • AI tools for automated data insights and reporting
  • Power of AI Tools
  • Digital Strategy Fundamentals
  • Strategy Components and Framework
  • Strategy Purpose
  • Strategy Research
  • Resource Mapping
  • Budget Planning
  • ROI and Success Metrics
  • Setting KPIs
  • Forecasting
  • Developing a Creative Strategy
  • Executing a Digital Marketing Strategy
  • Communicating a Digital Marketing Strategy
  • AI in Digital Marketing Strategy
  • AI-driven market research tools for data analysis
  • Role of AI in enhancing customer experience and engagement
  • strategies

Frequently asked questions

Learners Point offers 3 types of classes for Digital Marketing Course in Nigeria. Students can choose between one of the following: 1)One-on-one training sessions 2)Instructor-led classroom-based group coaching 3)High-quality live and interactive online sessions

At Learners Point, if a participant doesn’t wish to proceed with the Digital Marketing Course in Nigeria after the registration due to any reason, he or she is eligible for a 100% refund. However, the refund will be issued only if we are notified in writing within 2 days from the date of registration. The refund will be processed within 4 weeks from the day of exit.

Yes, the Digital Marketing Course certification in Nigeria is globally recognised.

The accreditation body for our Digital Marketing Course is Continuous Professional Development (CPD - UK).

Do you want to learn more about Learners Point Academy?

  • Learn more about courses
  • Understand about our methodology
  • Let’s talk about Corporate trainings
  • Anything else that you want to know, we are here for you!

Let's chat!

  • Afghanistan+93
  • Albania+355
  • Algeria+213
  • Andorra+376
  • Angola+244
  • Antigua and Barbuda+1268
  • Argentina+54
  • Armenia+374
  • Aruba+297
  • Australia+61
  • Austria+43
  • Azerbaijan+994
  • Bahamas+1242
  • Bahrain+973
  • Bangladesh+880
  • Barbados+1246
  • Belarus+375
  • Belgium+32
  • Belize+501
  • Benin+229
  • Bhutan+975
  • Bolivia+591
  • Bosnia and Herzegovina+387
  • Botswana+267
  • Brazil+55
  • British Indian Ocean Territory+246
  • Brunei+673
  • Bulgaria+359
  • Burkina Faso+226
  • Burundi+257
  • Cambodia+855
  • Cameroon+237
  • Canada+1
  • Cape Verde+238
  • Caribbean Netherlands+599
  • Cayman Islands+1
  • Central African Republic+236
  • Chad+235
  • Chile+56
  • China+86
  • Colombia+57
  • Comoros+269
  • Congo+243
  • Congo+242
  • Costa Rica+506
  • Côte d'Ivoire+225
  • Croatia+385
  • Cuba+53
  • Curaçao+599
  • Cyprus+357
  • Czech Republic+420
  • Denmark+45
  • Djibouti+253
  • Dominica+1767
  • Dominican Republic+1
  • Ecuador+593
  • Egypt+20
  • El Salvador+503
  • Equatorial Guinea+240
  • Eritrea+291
  • Estonia+372
  • Ethiopia+251
  • Faroe Islands+298
  • Fiji+679
  • Finland+358
  • France+33
  • French Guiana+594
  • French Polynesia+689
  • Gabon+241
  • Gambia+220
  • Georgia+995
  • Germany+49
  • Ghana+233
  • Gibraltar+350
  • Greece+30
  • Greenland+299
  • Grenada+1473
  • Guadeloupe+590
  • Guam+1671
  • Guatemala+502
  • Guinea+224
  • Guinea-Bissau+245
  • Guyana+592
  • Haiti+509
  • Honduras+504
  • Hong Kong+852
  • Hungary+36
  • Iceland+354
  • India+91
  • Indonesia+62
  • Iran+98
  • Iraq+964
  • Ireland+353
  • Israel+972
  • Italy+39
  • Jamaica+1876
  • Japan+81
  • Jordan+962
  • Kazakhstan+7
  • Kenya+254
  • Kiribati+686
  • Kosovo+383
  • Kuwait+965
  • Kyrgyzstan+996
  • Laos+856
  • Latvia+371
  • Lebanon+961
  • Lesotho+266
  • Liberia+231
  • Libya+218
  • Liechtenstein+423
  • Lithuania+370
  • Luxembourg+352
  • Macau+853
  • Macedonia+389
  • Madagascar+261
  • Malawi+265
  • Malaysia+60
  • Maldives+960
  • Mali+223
  • Malta+356
  • Marshall Islands+692
  • Martinique+596
  • Mauritania+222
  • Mauritius+230
  • Mayotte+262
  • Mexico+52
  • Micronesia+691
  • Moldova+373
  • Monaco+377
  • Mongolia+976
  • Montenegro+382
  • Morocco+212
  • Mozambique+258
  • Myanmar+95
  • Namibia+264
  • Nauru+674
  • Nepal+977
  • Netherlands+31
  • New Caledonia+687
  • New Zealand+64
  • Nicaragua+505
  • Niger+227
  • Nigeria+234
  • North Korea+850
  • Norway+47
  • Oman+968
  • Pakistan+92
  • Palau+680
  • Palestine+970
  • Panama+507
  • Papua New Guinea+675
  • Paraguay+595
  • Peru+51
  • Philippines+63
  • Poland+48
  • Portugal+351
  • Puerto Rico+1
  • Qatar+974
  • Réunion+262
  • Romania+40
  • Russia+7
  • Rwanda+250
  • Saint Kitts and Nevis+1869
  • Saint Lucia+1758
  • Saint Pierre & Miquelon+508
  • Saint Vincent and the Grenadines+1784
  • Samoa+685
  • San Marino+378
  • São Tomé and Príncipe+239
  • Saudi Arabia+966
  • Senegal+221
  • Serbia+381
  • Seychelles+248
  • Sierra Leone+232
  • Singapore+65
  • Slovakia+421
  • Slovenia+386
  • Solomon Islands+677
  • Somalia+252
  • South Africa+27
  • South Korea+82
  • South Sudan+211
  • Spain+34
  • Sri Lanka+94
  • Sudan+249
  • Suriname+597
  • Swaziland+268
  • Sweden+46
  • Switzerland+41
  • Syria+963
  • Taiwan+886
  • Tajikistan+992
  • Tanzania+255
  • Thailand+66
  • Timor-Leste+670
  • Togo+228
  • Tonga+676
  • Trinidad and Tobago+1868
  • Tunisia+216
  • Turkey+90
  • Turkmenistan+993
  • Tuvalu+688
  • Uganda+256
  • Ukraine+380
  • United Arab Emirates+971
  • United Kingdom+44
  • United States+1
  • Uruguay+598
  • Uzbekistan+998
  • Vanuatu+678
  • Vatican City+39
  • Venezuela+58
  • Vietnam+84
  • Wallis & Futuna+681
  • Yemen+967
  • Zambia+260
  • Zimbabwe+263

Learn now, pay later

Dive into your course now and pay in installments