Sales and Marketing Course in Dubai (UK Certification)

Our Sales and Marketing training course is designed to familiarize professionals with the principles of marketing and its role in business practice. Sales techniques, customer relationship management, branding, digital marketing, and market research are among the topics covered in our Sales and Marketing training program. Participants will learn how to create compelling marketing campaigns, develop effective sales strategies, and use technology to improve business performance. Our Sales and Marketing training in Dubai assists professionals who want to grow professionally, improve their sales and marketing management skills, and advance their careers by earning the Certified Sales and Marketing Professional (CSMP) certification, which is a globally recognized credential offered by the Continuing Professional Development (CPD) body in the UK.

Accredited By

  • 24 Hours Training
  • Online / Classroom / Onsite
  • 22 Jun, 2024 / 26 Jun, 2024
  • Additional Program Dates
  • 100K+ Happy Students

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What is this Sales and Marketing training course all about?

The Sales and Marketing training in Dubai equips you with the relevant knowledge base and teaches you to apply strategic marketing decisions and choices. In this comprehensive Sales and Marketing training program, participants will be trained on significant planning and organizing systems that help to direct and sustain their marketing and sales efforts. The theoretical material in this Sales and Marketing course is supported with case studies illustrating the different aspects of sales and marketing techniques that one will find useful in their day-to-day work in the sales/marketing department.

Why is getting trained in Sales and Marketing important?

Our Sales and Marketing training program offers professionals the competitive edge they require to stay relevant in changing times and make better decisions in today’s business world. By enrolling in this Sales and Marketing course, one can enhance his/her capabilities and remain an invaluable asset to the organization.

Why do companies hire professionals with Sales and Marketing certifications?

Companies are looking for sales and marketing professionals who have demonstrated a commitment to competency. Completing our Sales and Marketing training program and earning this Sales and Marketing certification indicates a high level of professionalism. Certified professionals are often hired for their sound knowledge of advanced sales and marketing techniques and credibility to evaluate the use of sales and marketing strategies for the competitive advantage of the organization.

Industry Trends

Dubai is one of the fastest-growing commercial hubs in the world. With its ever-increasing number of new startups and global companies, there is a constant demand for fresh talent in the emirate. The Sales and Marketing training program has its own distinct set of merits and values in the market. Let us explore how.

Market trends

Sales and marketing roles within certain sectors in the UAE are likely to see increased demand in the coming years. The Bureau of Labor Statistics projects a 6.7% employment growth for marketing and sales managers between 2019 and 2029. The sales manager and marketing manager are the top jobs that GCC employers are hiring for over the next three months, said a survey report.

Salary Trends

To attract and retain the best talent in sales and marketing in the UAE, companies are offering job security and competitive packages. Marketing and sales professionals in the United Arab Emirates are likely to observe a salary increase of approximately 10% every 15 months. The average salary for sales and marketing managers in the UAE  can range from AED 8500 to AED 15,000 per month.


Demand & Opportunities

The Covid-19 pandemic has disrupted the way businesses operate and how people work, but it has also opened up opportunities in several sectors as businesses continue to adapt to the pandemic. Completing the Sales and Marketing training course and earning the Sales and Marketing certification gives an assurance of the necessary competency in related roles, thus making these opportunities easier to avail.

A few of the most-sought sales and marketing jobs available in the Dubai region (as observed in popular Dubai job portals) follow:

  1. Retail Sales Associates drive sales through the engagement of customers, suggestive selling, and sharing product knowledge.
  2. Sales and Marketing Representatives promote the company's products and services through its sales force.
  3. Sales and Marketing Executives research and develop marketing and sales strategies for the company.
  4. Sales and Marketing Specialists coordinate, monitor, and report key marketing and sales metrics against goals.
  5. Sales and Marketing Managers research and develop marketing opportunities and plan and implement new sales plans.
  6. Business Development Managers identify sales leads, pitch goods or services to new clients, and maintain a good working relationship with new contacts.

Course Outcome

Successful completion of this Sales and Marketing training course will help you to:

  • Acquire skills and the ability to apply the acquired knowledge in new and unfamiliar circumstances
  • Communicate effectively in a manner appropriate to leadership roles
  • Gain the ability to use new technologies
  • Understand the principles of marketing and its role in business practice
  • Be able to evaluate approaches to market analysis
  • Be able to apply strategic marketing decisions and choices
  • Be able to evaluate the use of sales and marketing strategies for competitive advantage

Course Module

  • Legal and ethical requirements in sales
  • Consequences of non-compliance for individuals & organisations
  • Consequences of non-compliance for customers
  • Handle and overcome sales objections
  • Negotiate to close the sale effectively
  • Making sale mutually beneficial
  • Targeting based on segmentation
  • Profile characteristics
  • Difference with profiling
  • Implicit and explicit customers
  • Type of product or product line you have
  • Competition in territories
  • Channels of distribution and the transport system
  • Performance management of staff and units
  • Lead generation
  • Creating scripts and templates
  • Developing and nurturing relationships
  • Outcome-based approach
  • Preparing, developing and delivering sales presentations (or pitches)
  • Customer’s needs and preparing a presentation to meet those needs
  • Customizing sales presentation to suit the customer and meet pre-defined objectives
  • Providing opportunities for questions to be asked
  • A sales pitch for the group of customers
  • Responding to different members of the decision-making unit in various markets
  • Analysing buyer behavior
  • Methods of contact and presenting appropriate solutions 
  • Understanding customer types
  • Market research to increase sales
  • Marketing plan
  • Market assumptions
  • Demand forecasting
  • Managing own professional development
  • Enhance career progression.
  • Being goal oriented
  • Pro-actively manage the sales cycle
  • Optimizing conversions
  • Forecasting

Program Dates

22 Jun
  • 11:00 AM
  • Sat
  • Classroom
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26 Jun
  • 11:00 AM
  • Wed
  • Classroom
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Expert Instructors & Teaching Methods

Mr. Pinaki Chakraborty is a renowned corporate trainer having more than 30 years of experience altogether. Mr. Pinaki has worked extensively for 22 years in the training and development of employees. He has hands-on experience in Customer Service Management, Office Management, Time Management, and 30 other crucial management-related topics. He has delivered training in every part of Dubai and India and won accolades in various public speaking competitions. Having trained students in more than 80 countries, the beneficiary of this training includes banking employees to FMCG employees. The best part about his training is that he customizes and presents in a simplistic way for the students to learn comfortably. According to Mr. Chakraborty, all students should feel valued and supported in a classroom atmosphere that is supportive and upbeat. He is committed to assisting students in realizing their maximum potential and developing them into successful, well-rounded people, both professionally and personally.

Work Experience

  • ⦾ Corporate Trainer & Organizational Development Consultant, Learners Point Academy, Dubai
  • ⦾ Corporate Training and Development Manager, Madi International, Dubai
  • ⦾ Corporate Trainer, Brain Power Training Centre, Dubai


Major Clients


  • ⦾ ITC Ltd.
  • ⦾ Dr. Reddy’s Foundation
  • ⦾ Cox & Kings Tours
  • ⦾ NSEit (National Stock Exchange)
  • ⦾ Tower Auto India (Unit Of Tower USA)
  • ⦾ HDFC Bank
  • ⦾ Rajiv Gandhi Intl. Airport, Hyderabad
  • ⦾ Air Liquide
  • ⦾ Randstad
  • ⦾ Mylan Labs
  • ⦾ Larsen & Toubro (L&T – Construction Div)
  • ⦾ United Technologies Co.(Otis, Carrier)
  • ⦾ Deloitte Audit
  • ⦾ Llyods Steel
  • ⦾ Hyundai Motors R&D Team
  • ⦾ Coca-Cola

Mr. Pinaki Chakraborty

Learners Point Certificate

Earn a Course Completion Certificate, an official Learners Point credential that confirms that you have successfully completed a course with us.

CPD Certification

Earn a globally recognized CPD UK Certification with professional credit points. This certificate can be attested by The UAE Ministry of Foreign Affairs and International Cooperation (MoFAIC) for UAE visa issuance. 

KHDA Certificate

Earn a KHDA attested Course Certificate. The Knowledge and Human Development Authority (KHDA) is the educational quality assurance and regulatory authority of the Government of Dubai, United Arab Emirates.

Why Count on Learners Point?

Being a leading provider of the Sales and Marketing training course in Dubai, at Learners Point we help professionals master the necessary skill sets to successfully complete the Sales and Marketing training program.

Following are the USPs our Sales and Marketing training course offers you:

  • We look at real-world scenarios organizations face and formulate our Sales and Marketing training course evaluating practical requirements
  • To prepare our Sales and Marketing training program, besides the theoretical knowledge, we also focus on practical case studies to give you a reality check and insight into what exactly will be asked of you while delivering in a demanding role.
  • Our bespoke Sales and Marketing training course also equips you with hands-on experience by offering assignments related to the actual work environment
  • Apart from organizing group sessions, we also offer a guided learning experience to enhance the quality of our Sales and Marketing training course
  • To develop our Sales and Marketing course, we also take a discrete approach to career guidance so that one can be successfully placed as a professional

Learners Experience

"I enrolled in the Sales and Marketing Course with high expectations, and it exceeded them all. The international certification helped me land a role as a Brand Manager at a multinational corporation, where I get to work on exciting global campaigns."

Mamud Ali

Marketing Consultant

"This course was a turning point in my career. The Sales and Marketing training in Dubai was world-class, and it gave me the confidence to start my own marketing consultancy. I am now the proud owner of a successful agency serving clients across the UAE."

Maria Mariom

Digital Marketing Specialist

"One of the best course on Sales and Marketing in Dubai. The best part is the peer assignment which will help you in knowing different perspectives from candidates across the world."

Mohammed Nazish

Sales Marketing Executive at Navodesk

“The training and coaching helped me break through barriers and I am sure it will help me achieve my sales goals. I learned to handle tough customers and how I can meet their expectations. It was indeed an effective training. Trainer had a wealth of sales experience in great companies and hence we was able to share many practical insights.”

Abdul Kader Rushdi

Business Development Manager - Urban Studio

“I think the structure on the course was very good, starting from communication module to prospecting techniques and to closing the deal. We had some practical role play and exercises so we could feel how these different techniques worked with different clients and that was a very good takeaway. The examples in the manual were easy to understand, and I think they will be very good when preparing calls/meetings and nurturing each lead. I recommend this program to all professionals working in the sales field.”

Mohamed Hayath Vaheeth

Consulting Sales | Technical/Application Engineer

Our Graduates

Our graduates are from big companies, small, companies, they are founders, career changers and life long learners. Join us and meet your tribe!

FAQs on Sales and Marketing Course in Dubai (UK Certification)

The CSMP certification signifies a professional’s dedication to continuous improvement and expertise in the domain with sound knowledge of current sales and marketing processes and trends. This certification makes one stand out in the pack increasing one’s value in the marketplace and bagging in high-paying jobs.

This course is a perfect option for: 1) Corporate Members (Sales Managers, Marketing Managers, Executives) 2) Small Business Owners and Managers 3) Consultants 4) Service Providers 5) Sales Representatives, Account Managers, Business Development, and Distributor Representatives

The training sessions at Learners Point are interactive, immersive, and intensive hands-on programs. We offer 3 modes of delivery and participants can choose from instructor-led classroom-based group coaching, one-to-one training session, or high-quality live and interactive online sessions as per convenience.

This Sales and Marketing course equips you with the skills and knowledge necessary for sales and marketing. The course takes a step-by-step approach to give insights on advanced sales and marketing strategies to efficiently implement them in real-time situations.

To acquire the Certified Sales and Marketing Professional certification, one must fulfil the following: 1) A passing score in the CSMP examination 2) Bachelor's Degree in any field OR A minimum of one year’s experience in the area of sales and marketing 3) A minimum of 30 hours of sales and marketing management-approved training

At Learners Point, if a participant doesn’t wish to proceed with the training after the registration due to any reason, he or she is entitled to a 100% refund. However, the refund will be issued only if we are notified in writing within 2 days from the date of registration. The refund will be processed within 4 weeks from the day of exit.

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