Search Engine Optimization Course in Nigeria

The Search Engine Optimization Course in Nigeria helps professionals become SEO specialists. People who are passionate about digital marketing and require constant improvement should take this course. This 16-hour training, approved by the Knowledge and Human Development Authority (KHDA), helps participants with essential skills related to keyword research and both on- and off-page optimization.

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Accredited By

  • 12 Hours Training
  • Online / Classroom / Onsite
  • 27 Jul, 2024 / 27 Jul, 2024
  • Additional Program Dates
  • 100K+ Happy Students

(600+ Google Reviews)

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What is the Search Engine Optimization Course in Nigeria All About?

The Search Engine Optimization Course in Nigeria provides a comprehensive understanding of SEO concepts. This program helps professionals optimize website content for top search engine rankings. The professionals learn essential skills such as boosting website traffic, optimizing keywords, and improving search engine positions. The course emphasizes practical exercises. Hence providing participants with hands-on experience for a successful career in digital marketing.

Why is the Search Engine Optimization Course in Nigeria Important?

The Search Engine Optimization Course in Nigeria helps in improving the content of the website. The internet is a vital tool in today's business environment for establishing connections between companies and their clients. Individuals after completion of this course will have the skills necessary to become successful, industry-ready SEO experts. It helps them develop into significant assets for their organizations.

How Does a Search Engine Optimization Course in Nigeria Help You Get Hired by Companies?

Completion of the Search Engine Optimization Course in Nigeria improves job prospects. In the current business landscape, where the Internet serves as a vital tool between businesses and their consumers. SEO has become a lucrative profession. Trained specialists excel in optimizing website content, and staying updated with the latest modifications and techniques. Due to their expertise, skilled SEO specialists are offered competitive salaries by companies.

Industry Trends

With more than a billion websites, there is fierce competition for search engine rankings in today's digital world. SEO is essential for producing organic website traffic and efficiently distributing content. Digital experts are improving their SEO skills to stay competitive in this dynamic field.

Market trends

The global SEO market is expected to reach US$129.6 billion by 2030. Hence growing at an 8.4% annual rate from 2022 to 2030. This indicates a significant demand for SEO consultants, given the intense competition in various businesses. According to the US Bureau of Labor Statistics, job opportunities for SEO Specialists are projected to increase by 8% by 2029.

Salary Trends

With the ongoing digital advancements, more businesses are turning to SEO specialists. Today, there are abundant opportunities for professionals to enter the SEO sector. Individuals completing the Search Engine Optimization Course in Nigeria can expect to earn around NGN 100,000 monthly. Hence reflecting the growing demand for skilled SEO professionals.

Demand & Opportunities

With over 30,000 job postings actively seeking SEO skills, it's evident that SEO stands out as the most sought-after digital marketing skill. The Search Engine Optimization Course in Nigeria helps candidates with essential skills for related roles, making it easier for them to access promising career opportunities.

A few of the most notable SEO jobs available in Nigeria are as follows:

  1. SEO Specialists 
  2. SEO Managers 
  3. SEO Directors 
  4. Digital Marketing Managers 
  5. Social Media Specialists

Course Outcome

Successful completion of the Search Engine Optimization Course in Nigeria will help you in the following ways:

  • Acquire a profound understanding of the search landscape.
  • Understand the fundamental concepts of SEO 
  • Identify effective tools for tracking results, and reverse engineering competitors.
  • Learn to prioritize content for optimal optimization to improve overall performance.
  • Gain strategies to optimize websites and improve digital presence

Course Module

  • Marketing definition
  • Understand Traditional Marketing
  • User behaviour before Digital evolution
  • Basic Marketing Funnel
  • What is SEO
  • Deep understanding of On-page & Off- page SEO
  • Why SEO is vital
  • SEO tool to analyze domain
  • Keywords planner tool
  • What is SEO structure for website
  • Structure of organic search text result
  • Tyes of Keyword categories
  • Digital Marketing terminologies
  • Google Products
  • Google best practices
  • Google Adwords/ Google ads
  • Google Analytics
  • Performance Metrics
  • Organic & Paid are two wings of DM
  • Consumer behaviour after digital evolution
  • Digital Marketing channels
  • Importance of branding
  • Why having website or app is important (Internet property)
  • Importance of data collection & Data privacy act understanding
  • Structure of Search engine result page
  • Media Buy types
  • Understand user behaviour for each SM platforms
  • How does social media platform function & best practices
  • Metrics to analyze social media performance
  • How to plan content on Social Media
  • Introduction to META ads Manager
  • Insight tools

Program Dates

27 Jul
  • 11:00 AM
  • Sat
  • Online Live
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Expert Instructors & Teaching Methods

Farida, a seasoned digital marketing trainer, excels in crafting content strategies aligned with business objectives, and optimizing campaign performance. With extensive experience in sales, marketing, and operations, she formulates 360-degree marketing strategies, driving company visibility and qualified traffic.

Her track record includes impactful campaigns, robust internet marketing, and SEO strategies. Farida leads online marketing initiatives, leveraging activities such as keyword research, link building, content marketing, PPC advertising, social media, and email campaigns. Taking hands-on ownership of social media performance, Farida integrates platforms with analytical tools like Google Analytics. She focuses on optimizing SEM paid app and social media campaigns, exploring new avenues for brand growth.

Farida's expertise extends to building brand awareness within the digital space, and implementing creative best practices. Comprehensive reporting covers digital marketing campaigns across platforms, including social, Google, and DV360. She structures campaigns based on KPIs, meticulously trafficking and collaborating with content teams for engaging content.

Core Competencies

  • ⦾Performance Marketing 
  • ⦾Media Planning & Buying
  • ⦾Social Media Marketing
  • ⦾Optimizing PPC/CPC/ CPL/ CPS Campaigns 
  • ⦾Campaign Analyzing 
  • ⦾Keyword Research
  • ⦾Analyzing Consumer Journey Funnel 
  • ⦾Content Strategy 
  • ⦾E-Commerce Marketing 
  • ⦾Campaign Optimization & Analysis 
  • ⦾Search Engine Marketing Optimization 
  • ⦾Growth Strategy 

 

 

Professional Skills

 

  • ⦾Google Analytics
  • ⦾Appsflyer  
  • ⦾META Business suite 
  • ⦾Semrush 
  • ⦾TUNE 
  • ⦾Similar Web 
  • ⦾Sprout Social 
  • ⦾Brand watch 

 

Professional & Academic Background

 

  • ⦾Post-Graduation Digital Marketing - The DMTI, Mumbai
  • ⦾Bachelors in Media Studies - Symbiosis Institute of Media & Communications (Pune, India)
  • ⦾Our Own English High School, Dubai

Ms. Farida

Why Count on Learners Point?

Learners Point Academy is the leading provider of the Search Engine Optimization Course in Nigeria. We offer substantial experience in teaching relevant skills and knowledge.

Our Search Engine Optimization Course in Nigeria offers the following USPs:

  • We look at real-world scenarios organisations face and formulate our Search Engine Optimization training course evaluating practical requirements
  • Besides theoretical knowledge, we also focus on practical case studies to give you a realistic understanding of what to expect while delivering in a demanding role
  • Our bespoke Search Engine Optimization Course in Nigeria also equips you with hands-on experience by offering assignments related to the actual work environment
  • Apart from organising group sessions, we also offer a guided learning experience to enhance the quality of our SEO training program
  • We also take a discrete approach to career guidance so that one can be successfully placed as a professional

Learners Experience

"I appreciate the course's focus on real-world applications. The diverse modules helped me develop a well-rounded skill set for a rewarding career in SEO."

Vaira Qaid

Content Marketing Strategist

"The Search Engine Optimization Course provided a deep understanding of SEO concepts. It equipped me with valuable skills essential for today's competitive job market."

Reaza Mariki

Search Engine Analyst

“The training's practical approach allowed me to apply SEO techniques confidently. It's a comprehensive course for anyone aiming to excel in digital marketing."

Harmina Ul Haq

Digital Marketing Manager

"Completing the course was a turning point. The hands-on experience and industry-relevant modules prepared me for a successful career in SEO."

Alzaari Nair

SEO Consultant

"The Search Engine Optimization Course in Nigeria gave me practical insights into SEO strategies, making me job-ready in the dynamic digital landscape."

Yunin Shaq

SEO Specialist

Our Graduates

Our graduates are from big companies, small, companies, they are founders, career changers and life long learners. Join us and meet your tribe!

FAQs on Search Engine Optimization Course in Nigeria

The average course fee for the Search Engine Optimization Course in Nigeria is NGN 72,000 monthly.

There are no specific prerequisites for enrolling in the Search Engine Optimization Course in Nigeria.

At Learners Point, if a participant doesn’t wish to proceed with the Search Engine optimization Course in Nigeria after the registration due to any reason, he or she is eligible for a 100% refund. However, the refund will be issued only if we are notified in writing within 2 days from the registration date. The refund will be processed within 4 weeks from the day of exit.

The average salary of a fresher after completing a Search Engine Optimization Course in Nigeria is NGN 1,80,000 annually.

Learners Point offers 3 types of classes for the Search Engine Optimization Course in Nigeria. Students can choose between one of the following:

1)One-on-one training sessions
2)Instructor-led classroom-based group coaching
3)High-quality live and interactive online sessions
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