Search Engine Optimization Course in Dubai

The Search Engine Optimization Course in Dubai provides a detailed explanation of digital marketing. It is for individuals who are passionate about digital marketing. The KHDA has accredited this 16-hour program to teach essential SEO fundamentals. Effective keyword research, on-page and off-page optimization, analytics interpretation, and SEO best practices are some essential aspects covered in this program.

Accredited By

  • 12 Hours Training
  • Online / Classroom / Onsite
  • 24 Feb, 2024 / 24 Feb, 2024
  • Additional Program Dates
  • 100K+ Happy Students

(600+ Google Reviews)

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What is the Search Engine Optimization Course in Dubai All About?

The Search Engine Optimization Course in Dubai provides professionals with a solid understanding of SEO basics. It helps individuals to optimize website content for top-notch search engine rankings. It helps individuals understand techniques for increasing website traffic, refining keywords, and enhancing search engine standings. Through hands-on exercises, they gain practical skills essential for a successful digital marketing career. 

Why is the Search Engine Optimization Course in Dubai Important?

The Search Engine Optimization Course in Dubai is one of the best industry practices for optimizing website content. The growing significance of the Internet in connecting businesses with customers highlights the importance of this course. It assists individuals in transforming into industry-ready SEO professionals. Hence making them invaluable assets in today's business landscape. 

How Does a Search Engine Optimization Course in Dubai Help You Get Hired by Companies?

Business enterprises highly favour the Search Engine Optimization Course in Dubai. In today's digital landscape, where the Internet reduces the gap between businesses and their audiences. SEO has evolved into an essential and lucrative career. Trained individuals excel in optimizing website content, and staying updated with the latest techniques. As a result of their expertise, companies are inclined to offer competitive salary packages to skilled SEO experts. 

Industry Trends


The Search Engine Optimization Course in Dubai helps individuals master the art of effective content distribution. With over 1 billion websites today, the competition for attention on search engine results pages is immense. SEO emerges as the key player in the market for optimal content distribution and organic website traffic. In response to these industry demands, digital professionals are updating themselves.

Market trends

The Search Engine Optimization Course provides great opportunities in the SEO field. The global SEO market is anticipated to reach US$129.6 Billion by 2030, with a growth rate of 8.4% from 2022-2030. This points to a significant demand for SEO professionals. According to the US Bureau of Labor Statistics, job opportunities for SEO Specialists are expected to grow by 8% by 2029.  

Salary Trends

In the evolving digital landscape, more businesses are hiring SEO consultants. Hence creating employment opportunities in the SEO industry. An SEO Specialist typically earns a base salary of around AED 8,500 per month after completing the Search Engine Optimization Course in Dubai.

Demand & Opportunities


With over 30,000 job postings specifically seeking SEO skills. This course stands out as the most sought-after digital marketing skill. The Search Engine Optimization Course in Dubai assists individuals with essential skills for related roles. Hence providing them with rewarding career opportunities. 

A few of the most notable SEO jobs available in Dubai are as follows:

  1. SEO Specialist 
  2. SEO Manager 
  3. SEO Director
  4. Digital Marketing Manager
  5. Social Media Specialist

Course Outcome


Successful completion of the Search Engine Optimization Course in Dubai will help you in the following ways:

  • Acquire an in-depth understanding of the evolution of the search landscape.
  • Master the fundamental concepts of SEO
  • Understand tools for tracking results, measuring success, and reverse engineering competitors.
  • Learn to prioritize and identify content for enhanced optimization.
  • Optimize websites and overall digital presence to expand reach effectively.

Course Module


  • Marketing Definition
  • Understand Traditional Marketing
  • User behaviour before Digital evolution
  • Basic Marketing Funnel
  • What is SEO
  • Deep understanding of On-page & Off- page SEO
  • Why SEO is vital
  • SEO tool to analyze domain
  • Keywords planner tool
  • What is SEO structure for the website
  • Structure of organic search text result
  • Types of Keyword categories
  • Digital Marketing terminologies
  • Google Products
  • Google best practices
  • Google Adwords/ Google ads
  • Google Analytics
  • Performance Metrics
  • Organic & Paid are two wings of DM
  • Consumer behaviour after digital evolution
  • Digital Marketing channels
  • Importance of branding
  • Why having website or app is important (Internet property)
  • Importance of data collection & Data Privacy Act understanding
  • Structure of Search engine result page
  • Media Buy types
  • Understand user behaviour for each SM platforms
  • How does social media platform function & best practices
  • Metrics to analyze social media performance
  • How to plan content on Social Media
  • Introduction to META ads Manager
  • Insight tools

Program Dates


24 Feb
  • 11:00 AM
  • Sat
  • Classroom
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Expert Instructors & Teaching Methods


Farida, a seasoned digital marketing trainer, excels in crafting content strategies aligned with business objectives, and optimizing campaign performance. With extensive experience in sales, marketing, and operations, she formulates 360-degree marketing strategies, driving company visibility and qualified traffic.

Her track record includes impactful campaigns, robust internet marketing, and SEO strategies. Farida leads online marketing initiatives, leveraging activities such as keyword research, link building, content marketing, PPC advertising, social media, and email campaigns. Taking hands-on ownership of social media performance, Farida integrates platforms with analytical tools like Google Analytics. She focuses on optimizing SEM paid app and social media campaigns, exploring new avenues for brand growth.

Farida's expertise extends to building brand awareness within the digital space, and implementing creative best practices. Comprehensive reporting covers digital marketing campaigns across platforms, including social, Google, and DV360. She structures campaigns based on KPIs, meticulously trafficking and collaborating with content teams for engaging content.

Core Competencies

  • ⦾Performance Marketing 
  • ⦾Media Planning & Buying
  • ⦾Social Media Marketing
  • ⦾Optimizing PPC/CPC/ CPL/ CPS Campaigns 
  • ⦾Campaign Analyzing 
  • ⦾Keyword Research
  • ⦾Analyzing Consumer Journey Funnel 
  • ⦾Content Strategy 
  • ⦾E-Commerce Marketing 
  • ⦾Campaign Optimization & Analysis 
  • ⦾Search Engine Marketing Optimization 
  • ⦾Growth Strategy 

 

 

Professional Skills

 

  • ⦾Google Analytics
  • ⦾Appsflyer  
  • ⦾META Business suite 
  • ⦾Semrush 
  • ⦾TUNE 
  • ⦾Similar Web 
  • ⦾Sprout Social 
  • ⦾Brand watch 

 

Professional & Academic Background

 

  • ⦾Post-Graduation Digital Marketing - The DMTI, Mumbai
  • ⦾Bachelors in Media Studies - Symbiosis Institute of Media & Communications (Pune, India)
  • ⦾Our Own English High School, Dubai

Ms. Farida

Learners Point Certificate

Earn a Course Completion Certificate, an official Learners Point credential that confirms that you have successfully completed a course with us.

KHDA Certificate

Earn a KHDA attested Course Certificate. The Knowledge and Human Development Authority (KHDA) is the educational quality assurance and regulatory authority of the Government of Dubai, United Arab Emirates.

Why Count on Learners Point?


As the leading provider of the Search Engine Optimization Course in Dubai, we have substantial experience teaching relevant skills and knowledge.

Our Search Engine Optimization Course in Dubai offers the following USPs:

  • We look at real-world scenarios organisations face and formulate our Search Engine Optimization training course evaluating practical requirements
  • Besides theoretical knowledge, we also focus on practical case studies to give you a realistic understanding of what to expect while delivering in a demanding role
  • Our bespoke SEO course also equips you with hands-on experience by offering assignments related to the actual work environment
  • Apart from organising group sessions, we also offer a guided learning experience to enhance the quality of our Search Engine Optimization Course in Dubai
  • We also take a discrete approach to career guidance so that one can be successfully placed as a professional

Learners Experience


"The SEO course provided by Dubai's leading institute was a turning point in my career. The instructors were knowledgeable, and the course content was industry-relevant. I now feel equipped to tackle the dynamic challenges of the digital marketing landscape."

Umar Bain

SEO Analyst

"The Search Engine Optimization Course in Dubai was a perfect blend of theory and hands-on experience. The practical assignments and case studies helped me understand the dynamics of SEO. This course has significantly boosted my confidence in optimizing websites effectively."

Amza Bashir

Digital Marketing Manager

"Completing the SEO Course in Dubai has created exciting opportunities. The practical skills I gained in keyword research, on-page optimization, and analytics interpretation were instrumental in securing a rewarding position in the digital marketing field."

Jehan Baid

Content Marketing Strategist

"The Search Engine Optimization Course in Dubai exceeded my expectations. The hands-on approach and real-world scenarios made learning SEO concepts practical and applicable. I now feel confident in implementing SEO strategies in my digital marketing career."

Razmi Naiq

SEO Specialist

"Enrolling in the SEO course was a great investment for me. The instructors at Dubai's SEO course are industry experts who provided valuable insights. The course structure is well-planned, offering a comprehensive understanding of SEO fundamentals. Highly recommended!"

Mukhtar Bedum

SEO Manager

Our Graduates


Our graduates are from big companies, small, companies, they are founders, career changers and life long learners. Join us and meet your tribe!

FAQs on Search Engine Optimization Course in Dubai

The course fee for Search Engine Optimization Course in Dubai varies from institution to institution. On average, the course fee is AED 1500 monthly. 

The future of Search Engine Optimization Course in Dubai depends on keeping up with these technical developments:

1)Technological developments, changes in user behaviour, and the continuous evolution of search engine algorithms will all have an impact on SEO in the future
2)Companies that foresee and adjust to these trends will succeed in the ever-changing internet landscape

The Search Engine Optimization Course in Dubai is delivered in two languages; Arabic and English

At Learners Point, if a participant doesn’t wish to proceed with the Search Engine Optimization Course in Dubai after the registration due to any reason, he or she is eligible for a 100% refund. However, the refund will be issued only if we are notified in writing within 2 days from the date of registration. The refund will be processed within 4 weeks from the day of exit.

The average salary of a fresher after completing the Search Engine Optimization Course in Dubai is AED 5000 monthly.

It takes less than a month to complete the Search Engine Optimization Course in Dubai.

Learners Point offers 3 types of classes for the Search Engine Optimization Course in Dubai. Students can choose between one of the following:

1)One-on-one training sessions
2)Instructor-led classroom-based group coaching
3)High-quality live and interactive online sessions
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