Social Media Marketing Course - #1 Strategy Training

Today, social media is the most influential and vital virtual space for digitally advertising businesses. The Social Media course in Dubai takes professionals through the tools and tactics to develop an engaging and effective social media strategy for their business. Social Media Marketing courses in Dubai enable candidates to leverage the power of social media to transform their business and their career.

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  • 3 weeks | 24 hours Bootcamp
  • Online / Offline / Blended
  • 8 Oct, 2021 / 5 Nov, 2021
  • Additional Program Dates
  • 100K+ Happy Students

(400+ Google Reviews)

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What is this Social Media Marketing Strategy course all about?

The Social Media Marketing course provides professionals a detailed understanding of the tools and tactics to build online marketing knowledge and advance their careers in this social media era. This comprehensive Social Media Strategy training familiarizes participants with social networks, brand awareness, content creation, influencer marketing, and much more. With ample hands-on exercises, Social Media courses train participants on essential techniques and social media strategies for driving tangible results through audience engagement.

What is this Social Media Marketing Strategy course all about?

The Social Media Marketing course provides professionals a detailed understanding of the tools and tactics to build online marketing knowledge and advance their careers in this social media era. This comprehensive Social Media Strate...

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Why is getting trained on Social Media Marketing Strategy important?

Social Media Marketing Strategies open up doors to connect with the potential audience. Strategic Social Media Marketing courses teach the right tactics and tools to drive social media engagement and gain tangible results. Through this Social Media Marketing training, one can be equipped with the knowledge to develop social media marketing strategies and be a valuable asset to organizations in this digital era.

Why is getting trained on Social Media Marketing Strategy important?

Social Media Marketing Strategies open up doors to connect with the potential audience. Strategic Social Media Marketing courses teach the right tactics and tools to drive social media engagement and gain tangible results. Thro...

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Why do companies hire professionals with Social Media Marketing Strategy certification?

Social media marketing is a powerful way for businesses of all sizes to increase brand awareness and reach new audiences. Professionals with Social Media Marketing Strategy certification are up-to-date with the latest trends, tools ad techniques to draw unique proven strategies. Companies hire these certified professionals to take their brand to the next level through developing new perspectives and valuable insights into the marketplace.

 

Why do companies hire professionals with Social Media Marketing Strategy certification?

Social media marketing is a powerful way for businesses of all sizes to increase brand awareness and reach new audiences. Professionals with Social Media Marketing Strategy certification are up-to-date with t...

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Industry Trends

For businesses across the globe, the need for social media marketing has become a necessity due to the rising popularity of utilizing social media platforms to drive businesses efficiently. The Social Media Marketing Strategy certification comes with its own set of merits and opportunities in the market. Let us see how.

Market trends Market trends

According to the Bureau of Labor Statistics, job demand in the overall field of marketing is projected to increase by 10% by 2026, with a higher saturation for social media marketing professionals. As per recent reports, jobs in digital marketing were some of the fastest-growing in the job market with social media coordinator jobs topping the list with a 19% rise in job growth

Salary Trend Salary Trends

Social media marketing jobs are one of the fastest-growing opportunities with impressive salary packages. Social Media Specialists have grown into some of the most crucial players in the marketing world. Social Media Specialists in the United Arab Emirates typically earn around 20,100 AED per month with their salaries ranging from 9,850 AED to 31,400 AED. These professionals observe a salary increase of approximately 11% every 17 months.

Demand & Opportunities

Careers in social media marketing are booming with the increasing importance of organic and paid marketing on social channels. Social media marketing jobs are one of the fastest-growing opportunities. The Social Media Marketing Strategy certification gives an assurance of the necessary competency in related roles, thus making these opportunities easier to avail.

A few of the most-sought Social Media Marketing jobs available in the Dubai region (as observed in popular Dubai job portals) follow:

  1. Social Media Strategists plan, develop and implement the company's overall social media strategy to achieve marketing targets
  2. Social Media Managers manage an organization’s online presence by developing a strategy, facilitating customer service, and managing projects and campaigns
  3. Community Managers set, plan and implement social media and communication campaigns and strategies
  4. Social Media Consultants work with the content team to produce the most relevant and engaging content on different social networks
  5. Brand Managers adapt and implement a brand strategy for a company's target market

Course Outcome

Successful completion of the Social Media Marketing Strategy course will help you to:

  • Understand the significance of social media to transform business
  • Research, plan, create and post social media content
  • Analyze social media data to make marketing decisions
  • Learn social media marketing tools and tactics to build efficient strategies
  • Develop an engaging and effective social media strategy 

Course Module

  •  Importance of social media in today’s world of advertising 
  • Social media facts and statistics
  • The power of social media marketing
  • Create an in-depth customer avatar to determine the most suitable social media content types, styles, and modes of delivery 
  • Learn various online research tools to improve social media content development 
  • Establish social media marketing goals
  • Map out customer journey using a digital marketing funnel
  • Formulate social media content storyboard as a planning tool
  • Introduction to LinkedIn
  • Personal profile
  • Company page
  • Using LinkedIn for marketing & advertising 
  • LinkedIn analytics
  • Introduction to Twitter
  • How to use hashtags (#)
  • Setting up a Twitter profile
  • Twitter for business
  • Twitter management tools
  • Twitter ads
  • Twitter analytics
  • Introduction to Snapchat 
  • Snapchat for business 
  • Introduction to Pinterest 
  • Pinterest for business 
  • WhatsApp for business
  • Best practices in creating a social media content calendar
  • Suggested frequency and management tools
  • Strategies to grow, engage, sustain and foster advocacy in social media communities
  • Understand how YouTube, Facebook, Instagram, and LinkedIn work
  • Pros and cons of four social media marketing channels
  • Select right-mix of social media channels for a case study
  • Introduction to Facebook
  • Facebook business page
  • Facebook content strategy
  • Facebook ads 
  • Business manager 
  • Promoted posts 
  • Facebook analytics
  • Creating a Facebook marketing strategy
  • Introduction to Instagram 
  • Instagram for business 
  • Creating a marketing strategy for Instagram
  • Instagram advertising 
  • Instagram shopping 
  • Instagram direct 
  • Instagram TV
  • Introduction to YouTube 
  • YouTube for business 
  • Getting started on YouTube 
  • Advertising on YouTube 
  • Alternatives to YouTube
  • Interpret and understand social media performance and advertising ROI metrics
  • Read and Interpret social media performance metrics
  • Read and interpret social media advertising and ROI metrics
  • Optimize their social media content and ads based on analytics

Course Module

  •  Importance of social media in today’s world of advertising 
  • Social media facts and statistics
  • The power of social media marketing
  • Understand how YouTube, Facebook, Instagram, and LinkedIn work
  • Pros and cons of four social media marketing channels
  • Select right-mix of social media channels for a case study
  • Create an in-depth customer avatar to determine the most suitable social media content types, styles, and modes of delivery 
  • Learn various online research tools to improve social media content development 
  • Establish social media marketing goals
  • Map out customer journey using a digital marketing funnel
  • Formulate social media content storyboard as a planning tool
  • Introduction to Facebook
  • Facebook business page
  • Facebook content strategy
  • Facebook ads 
  • Business manager 
  • Promoted posts 
  • Facebook analytics
  • Creating a Facebook marketing strategy
  • Introduction to LinkedIn
  • Personal profile
  • Company page
  • Using LinkedIn for marketing & advertising 
  • LinkedIn analytics
  • Introduction to Instagram 
  • Instagram for business 
  • Creating a marketing strategy for Instagram
  • Instagram advertising 
  • Instagram shopping 
  • Instagram direct 
  • Instagram TV
  • Introduction to Twitter
  • How to use hashtags (#)
  • Setting up a Twitter profile
  • Twitter for business
  • Twitter management tools
  • Twitter ads
  • Twitter analytics
  • Introduction to YouTube 
  • YouTube for business 
  • Getting started on YouTube 
  • Advertising on YouTube 
  • Alternatives to YouTube
  • Introduction to Snapchat 
  • Snapchat for business 
  • Introduction to Pinterest 
  • Pinterest for business 
  • WhatsApp for business
  • Interpret and understand social media performance and advertising ROI metrics
  • Read and Interpret social media performance metrics
  • Read and interpret social media advertising and ROI metrics
  • Optimize their social media content and ads based on analytics
  • Best practices in creating a social media content calendar
  • Suggested frequency and management tools
  • Strategies to grow, engage, sustain and foster advocacy in social media communities

Program Dates

18 Oct
  • 07:00 PM
  • Mon
  • Online Live
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28 Oct
  • 11:00 AM
  • Thu
  • Classroom
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5 Nov
  • 11:00 AM
  • Fri
  • Classroom
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Expert Instructors & Teaching Methods

Learners Point has a reputation for high-quality training that makes a difference in people’s lives. We undertake a practical and innovative approach to working closely with businesses to improve their workforce. Our expertise is wide-ranging with ample support from our expert trainers who are globally recognized and hold a diverse set of experiences in their field of expertise. We are proud of our instructors who take ownership of our distinctive and comprehensive training methodologies, help our students imbibe those with ease, and accomplish gracefully.

We at Learners Point believe in encouraging our students to embark upon a journey of lifelong learning and self-development, with the aid of our comprehensive and distinctive courses tailored to current market trends. The manifestation of our career-oriented approach is what we assure through a pleasant professional enriched environment with cutting-edge technology, and an outstanding while highly acknowledged training staff that uses up-to-date methodologies and quality course material. With our aim to mold professionals to be future leaders, our industry expert trainers provide the best in town mentorship to our students while endowing them with the thirst for knowledge and inspiring them to strive for professional and human excellence.

Our Trainers

Learners Point Certificate

Earn a Course Completion Certificate, an official Learners Point credential that confirms that you have successfully completed a course with us.

KHDA Certificate

Earn a KHDA attested Course Certificate. The Knowledge and Human Development Authority (KHDA) is the educational quality assurance and regulatory authority of the Government of Dubai, United Arab Emirates.

Why Count on Learners Point?

Being the leading providers of the Social Media Strategy course in Dubai, at Learners Point we help professionals master the necessary skill sets to successfully complete the Social Media Marketing Strategy certification.

Following are the USPs our Social Media Strategy training course offers you:

  • We look at real-world scenarios organizations face and formulate our Social Media Marketing course evaluating practical requirements
  • Apart from theoretical knowledge, we also focus on practical case studies to give you a reality check and insight into what exactly will be asked of you while delivering in a demanding role
  • Our bespoke Social Media courses in Dubai also equip you with hands-on experience by offering assignments related to the actual work environment
  • Apart from organizing group sessions, we also offer a guided learning experience to enhance the quality of our Social Media Strategy training program
  • We also take a discrete approach to career guidance so that one can be successfully placed as a professional

Learners Experience

"The instructors were wonderful. They taught the most complex subjects with such passion that even the most blunt student in the class understood easily. Definitely, one of the Social Media Marketing courses in Dubai you should get enrolled in."

"The instructors were wonderful. They taught the most complex subjects with such passion that even the most blunt studen [...]

Kaushali Rajpal

Digital Product Manager

"The course taught complex concepts in a way that I could understand. The instructor made the course interesting and entertaining. Recommend as one of the best Social Media courses in Dubai."

"The course taught complex concepts in a way that I could understand. The instructor made the course interesting and ent [...]

Alissa

Social Media Manager

"Excellent training throughout the course. I had some knowledge of the field when I joined but now I have an in-depth knowledge of every aspect. The instructors are skilled in the field and answer all queries with clarity."

"Excellent training throughout the course. I had some knowledge of the field when I joined but now I have an in-depth [...]

Gabriella Hermina

Social Media Analyst

Our Graduates

Our graduates are from big companies, small, companies, they are founders, career changers and life long learners. Join us and meet your tribe!

Frequently Asked Questions

The ever-growing popularity of the Internet has created an enormous opportunity for companies to expand their business influence into the world of cyberspace. The UAE is one of the largest markets for internet marketing, and as the market is facing a demand for skilled professionals, Social Media Marketing is a perfect career choice in Dubai. It is a lucrative career with salaries higher than the average.
The Social Media Marketing course in Dubai provides professionals a detailed understanding of the tools and tactics to build online marketing knowledge and advance their careers in this social media era. As Social Media courses in Dubai meet the requirements of a global workforce, trained professionals are assured a promising future in the digital marketing industry.
There are no specific prerequisites to enroll in this Social Media course in Dubai. However, a beginner’s level of knowledge in digital marketing will be an added advantage for participants to understand the concepts easier.
At Learners Point, if a participant doesn’t wish to proceed with the training after the registration due to any reason, he or she is entitled to a 100% refund. However, the refund will be issued only if we are notified in writing within 2 days from the date of registration. The refund will be processed within 4 weeks from the day of exit.
With the increasing significance of social media platforms to drive businesses across the globe, Social Media training in Dubai can open up doors to numerous opportunities. Through this Social Media course, one can be equipped with the knowledge of the latest trends, tools and techniques to develop social media marketing strategies and be a valuable asset to organizations in this digital era.
The Social Media training in Dubai is perfect for anyone passionate about digital marketing and is looking to be equipped with essential social media marketing skills for a promising career with endless opportunities. This Social Media course is ideal for:

1) Social Media Marketers
2) Marketing Managers
3) Aspiring Marketers
The Social Media Marketing training sessions at Learners Point are interactive, immersive, and intensive hands-on programs. We offer 3 modes of delivery and participants can choose from instructor-led classroom-based group coaching, one-to-one training session, or high-quality live and interactive online sessions as per convenience.

Frequently Asked Questions

The ever-growing popularity of the Internet has created an enormous opportunity for companies to expand their business influence into the world of cyberspace. The UAE is one of the largest markets for internet marketing, and as the market is facing a demand for skilled professionals, Social Media Marketing is a perfect career choice in Dubai. It is a lucrative career with salaries higher than the average.
With the increasing significance of social media platforms to drive businesses across the globe, Social Media training in Dubai can open up doors to numerous opportunities. Through this Social Media course, one can be equipped with the knowledge of the latest trends, tools and techniques to develop social media marketing strategies and be a valuable asset to organizations in this digital era.
The Social Media Marketing course in Dubai provides professionals a detailed understanding of the tools and tactics to build online marketing knowledge and advance their careers in this social media era. As Social Media courses in Dubai meet the requirements of a global workforce, trained professionals are assured a promising future in the digital marketing industry.
The Social Media training in Dubai is perfect for anyone passionate about digital marketing and is looking to be equipped with essential social media marketing skills for a promising career with endless opportunities. This Social Media course is ideal for:

1) Social Media Marketers
2) Marketing Managers
3) Aspiring Marketers
There are no specific prerequisites to enroll in this Social Media course in Dubai. However, a beginner’s level of knowledge in digital marketing will be an added advantage for participants to understand the concepts easier.
The Social Media Marketing training sessions at Learners Point are interactive, immersive, and intensive hands-on programs. We offer 3 modes of delivery and participants can choose from instructor-led classroom-based group coaching, one-to-one training session, or high-quality live and interactive online sessions as per convenience.
At Learners Point, if a participant doesn’t wish to proceed with the training after the registration due to any reason, he or she is entitled to a 100% refund. However, the refund will be issued only if we are notified in writing within 2 days from the date of registration. The refund will be processed within 4 weeks from the day of exit.
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