Branding Course in Bahrain - Creating & Managing your Corporate Brand
30-hour training conducted by industry professionals
13-course modules based on latest trends
Receive a completion certificate
Flexible learning options for corporate & individual programs
Simple & convenient payment options
4.75/54300 EnrolledEnrolled Learners
4.75/54300 EnrolledEnrolled Learners
Overview
What we plan to teach you
- Master the key aspects of brand management
- Learn to conduct SWOT analysis, brand health management & evaluation
- Gain expertise in rebranding to stay competitive and appealing over time
- Includes personalised professional mentorship
- Engage in real-world projects & interactive activities
Upcoming sessions
Curriculum
- •Introduction
- •Brands, Branding, Brand-building
- •Popular Brands & Why They Stand Out
- •Discussion on Branding Processes
- •Identifying a Product’s Features, Values, and Benefits
- •Various Brand Architecture & Processes
- •Introduction to Mission Statement
- •Examples of Good Mission Statements
- •Hands-on Exercise to Create Mission Statement for a Product of Choice
- •Introduction to Brand Positioning
- •Introduction and In-depth Analysis of Positioning Statement
- •Hands-on Exercise Creating a Positioning Statement
- •Introduction to Brand Components
- •Brand Components: Style & Attitude
- •Hands-on Exercise
- •Recap
- •Elements of a Successful Brand Name & Slogan
- •Famous Brands, Slogans, & Taglines
- •Defining & Developing Brand Name & Slogan
- •Hands-on Practice
- •Basics of Graphic Design
- •Concepts: Image Perception, Color Spectrum Analysis, Fonts, etc
- •Introduction to Famous Brand Designs & Logos
- •Quiz
- •Introduction
- •Turning Your Employees into Brand Ambassadors
- •Easy Ways to Connect with Customers
- •Introduction
- •Checklists to Successfully Launch Your Brand
- •Introduction to SWOT Analysis
- •Basics of Brand Evaluation
- •Tools for Brand Analysis: Strengths, Weaknesses, Opportunities, Threats
- •Introduction to Middleton’s Brand Matrix
- •Introduction
- •What is Balanced Scorecard
- •Brand Evaluation Using Balanced Scorecard
- •Hands-on Exercise
- •Introduction
- •Interpreting Brand Evaluation Results
- •Common Signs of Brand Trouble
- •Introduction
- •Refreshing, Re-launching a Brand, & re-branding
- •Case Study
Learning Outcomes
Upon course completion, you will be equipped to
1
Master the various types of brand architecture and brand extensions
2
Learn the basics of positioning a brand to enhance its market presence in Bahrain
3
Grasp the fundamentals behind creating a visual identity, including a brand name, logo, and slogan
4
Gain expertise in planning effective internal and external brand launch
5
Understand how to help employees live the brand by empowering them to be ambassadors and creating vital brand touchpoints
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Frequently asked questions
Anyone can enrol for the Branding Course in Bahrain. This course is ideal for marketing professionals and those who want to start their career in marketing.
The duration of our Branding Course in Bahrain at Learners Point Academy is 30 hours.
The Branding Course in Bahrain is delivered in two languages; English and Arabic.
At Learners Point, if a participant doesn’t wish to proceed with the Branding Course in Bahrain after registration for any reason, he or she is eligible for a 100% refund. However, the refund will be issued only if we are notified in writing within 2 days from the registration date. The refund will be processed within 4 weeks from the day of exit.
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