Branding Course in Kuwait - Creating & Managing your Corporate Brand
30-hour training conducted by industry professionals
13-course modules based on latest trends
Receive a completion certificate
Flexible learning options for corporate & individual programs
Simple & convenient payment options
4.5/5
4900 Enrolled
Overview
What our training includes
- Complete understanding of the creation & process of brands
- Hands-on exercises to help you excel in brand management
- Learn to conduct SWOT analysis, brand health management & evaluation
- Includes personalised professional mentorship
- Engage in real-world projects & interactive activities
Upcoming sessions
Curriculum
- •Introduction
- •Brands, Branding, Brand-building
- •Popular Brands & Why They Stand Out
- •Discussion on Branding Processes
- •Identifying a Product’s Features, Values, and Benefits
- •Various Brand Architecture & Processes
- •Introduction to Mission Statement
- •Examples of Good Mission Statements
- •Hands-on Exercise to Create Mission Statement for a Product of Choice
- •Introduction to Brand Positioning
- •Introduction and In-depth Analysis of Positioning Statement
- •Hands-on Exercise Creating a Positioning Statement
- •Introduction to Brand Components
- •Brand Components: Style & Attitude
- •Hands-on Exercise
- •Recap
- •Elements of a Successful Brand Name & Slogan
- •Famous Brands, Slogans, & Taglines
- •Defining & Developing Brand Name & Slogan
- •Hands-on Practice
- •Basics of Graphic Design
- •Concepts: Image Perception, Color Spectrum Analysis, Fonts, etc
- •Introduction to Famous Brand Designs & Logos
- •Quiz
- •Introduction
- •Turning Your Employees into Brand Ambassadors
- •Easy Ways to Connect with Customers
- •Introduction
- •Checklists to Successfully Launch Your Brand
- •Introduction to SWOT Analysis
- •Basics of Brand Evaluation
- •Tools for Brand Analysis: Strengths, Weaknesses, Opportunities, Threats
- •Introduction to Middleton’s Brand Matrix
- •Introduction
- •What is a Balanced Scorecard
- •Brand Evaluation Using Balanced Scorecard
- •Hands-on Exercise
- •Introduction
- •Interpreting Brand Evaluation Results
- •Common Signs of Brand Trouble
- •Introduction
- •Refreshing, Re-launching a Brand, & re-branding
- •Case Study
Ms. Farida
Farida, a seasoned digital marketing trainer, excels in crafting content strategies aligned with business objectives, and optimizing campaign performance. With extensive experience in sales, marketing, and operations, she formulates 360-degree marketing strategies, driving company visibility and qualified traffic.
Her track record includes impactful campaigns, robust internet marketing, and SEO strategies. Farida leads online marketing initiatives, leveraging activities such as keyword research, link building, content marketing, PPC advertising, social media, and email campaigns. Taking hands-on ownership of social media performance, Farida integrates platforms with analytical tools like Google Analytics. She focuses on optimizing SEM paid app and social media campaigns, exploring new avenues for brand growth.
Farida's expertise extends to building brand awareness within the digital space, and implementing creative best practices. Comprehensive reporting covers digital marketing campaigns across platforms, including social, Google, and DV360. She structures campaigns based on KPIs, meticulously trafficking and collaborating with content teams for engaging content.
Core Competencies:
- Performance Marketing
- Media Planning
- Social Media Marketing
- Optimizing PPC/CPC/ CPL/ CPS Campaigns
- Campaign Analyzing
- Keyword Research
- Analyzing Consumer Journey Funnel
- Content Strategy
- E-Commerce Marketing
- Campaign Optimization & Analysis
- Search Engine Marketing Optimization
- Growth Strategy
Professional Qualifications:
- Google Analytics
- Appsflyer
- META Business Suite
- Semrush
- TUNE
- Similar Web
- Sprout Social
- Brandwatch
- Post-Graduation in Digital Marketing, The DMTI, Mumbai
- Bachelor's in Media Studies, Symbiosis Institute of Media & Communications, Pune Our Own English High School, Dubai
Learning Outcomes
After course completion, you will excel in
1
Explore the various brand architectures and extensions
2
Gain expertise in the essentials of effective brand positioning
3
Master the basics of crafting a cohesive visual identity: name, logo, and slogan
4
Analyse and respond to brand performance
5
Plan impactful internal and external brand launches
6
Empower employees to embody the brand and create vital touchpoints
CPD Certification
Earn a globally recognized CPD UK Certification with professional credit points. This certificate can be attested by The UAE Ministry of Foreign Affairs and International Cooperation for UAE visa issuance.
KHDA Certificate
Earn a KHDA attested Course Certificate. The Knowledge and Human Development Authority (KHDA) is the educational quality assurance and regulatory authority of the Government of Dubai, United Arab Emirates.
Learners Point Certificate
Earn a Course Completion Certificate, an official Learners Point credential that confirms that you have successfully completed a course with us.
Overall ratings by our students
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Frequently asked questions
With our Branding Course in Kuwait Participants will develop vital brand management expertise, with a focus on current market trends, hands-on exercises, and real-world illustrations.
The Branding Course in Kuwait is designed for beginners and seasoned professionals alike. It ensures a thorough grasp of branding principles, making it accessible and beneficial for everyone.
The Branding Course in Kuwait is delivered in two languages; Arabic and English
Learners Point offers 3 types of classes for the Branding Course in Kuwait. Students can choose between one of the following:
1)One-on-one training sessions
2)Instructor-led classroom-based group coaching
3)High-quality live and interactive online sessions
At Learners Point, if a participant doesn’t wish to proceed with the Branding Course in Kuwait after the registration due to any reason, he or she is eligible for a 100% refund. However, the refund will be issued only if we are notified in writing within 2 days from the registration date. The refund will be processed within 4 weeks from the day of exit.
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